Millet as the decisive battle died unexpectedly

After millet and Le were almost finished, will die a few smart TV, there is no rice and no music video.

In China, the smart TV can survive and live well, basically requires four conditions:

First of all, with massive content.

After all, the physical form of the TV are just carriers of visual content, refers to the CCTV and TV before, and because of the development of Internet technology, now TV content in addition to the previously existing traditional television content, technical or integration of the massive network video APP, a variety of life and information as well as various entertainment and leisure APP. But for ordinary people, are most concerned about is that I want to see what is what? Take a step back, at least someone on TV can see can see it on your TV. That's why smart TV manufacturers are using a variety of methods to access, render, boasting its own "huge amounts of video content". iPhone 5 Disney case Disney phone case

And the price is cheap.

Thinking what the hell is a ghost of the Internet, it doesn't matter, anyway, Internet executives give people the impression that it is: free! Cheap! So every talking about how their products cheaper, also said no one else in my cheap, or about others looking cheap is not cheap, or make your pattern is not my pattern of · · · · · · · That kind of thing. No matter what, bosses are hoping that users of the Internet, buying is at an advantage, the aim is to stimulate the user to buy, and long-term use.

There is a very important point: legal compliance.

If national authorities found illegal and substandard smart TVs, and types of products is hard to survive on the open market. This is why Internet TV companies are heavily into content resources in the Sun: one is lawfully obtained copyrighted content resources, second, offset the negative impact.

Finally, fast lifting the current market share.

At least the market share or sales is a smart TV can support the user acceptance of the brand. Even can be said that market share and sales volume are the direct excitation of a business and the tipping point in the interbank market. To what extent can explode? The answer is four words: par.

Below is a picture of "the smart TV manufacturers within a month of shipment (limited to Taobao)" the data graph. From the table, we can see why millet and Le tore is forced into, one of the reasons seems to be lies: their "sales" are "the same."

           (Data source: TV House)

Users there can be increased or reduced, but only one of the oldest of the market, is not really the boss may not be really important, market by people considered to be important.

Thus, millet and Le each said the other content do not own much, other prices do not have their own kind, the other suspected irregularities, Phala Phala. Why do that? In the same category, same level of product market, and themselves at the same level as rivals PK can get an opponent that a copy of the "market share". Especially the eldest two after PK, if there is a PK, then another will achieve greater market advantage, such as "twice times has become the second market share."

But the result is often counter-productive, we often say that the PK of the eldest two are often miserable third. Smart TVs in this field, the results may be more intense. Because millet and Le depending on are is drop dimension attack of master, they are has far than except this two home zhiwai intelligent TV enterprise of mass video; they are put intelligent TV sold have enough cheap even free; they are has quite more of legal Shang legal collection rules of support; they also seems to is intelligent TV category inside of market boss second; also has more important of is, they are rich! There is a lot of money! A lot of money from capital markets! Money to burn! In order to share crazy burning!

So tear millet and Le force wars is not just tear force, but decisive battle, because both guys at our own strength is strong enough, perhaps they meant: beat your opponent's ideas will evolve into in the actual development process impacts all other competitors.

Tear into the last, a crowd of people have found these two guys said yes.

https://www.youtube.com/watch?v=qk3Uspk6eAU

Result is nothing more than 99 and 100 points which is good, but are they something like Thai Boxing and more Wing Chun who Oh problem, is nothing more than these two guys trying to feel is the favorite flower flowers perfect, perfect business model as well as a perfect product.

So, what impact for us consumers? A result, we only remember China's smart TV 2: millet and Le, and millet.

And what else? EH? Momentary short circuit, do not know who else. Even though you know who else, compare in the memory, still feel products of millet and Le more, more cost-effective, and visibility is higher. Other families? Really can't think what. Addicted to the man of the House of cards might secretly think, perhaps Lei Lao Jia yan er ren Zhuan, two hand, rotate to form a tornado, blowing away the others. At this point, back to the topic of the article, you still need to answer?

Are now in consumer psychology in transition, the user's life and psychology are changing, how can even win a tear made? 

"The author" Rui Liu, Shenzhen long empty billion technology company CEO, concerned about the Internet event. Lang empty team, ultimate technology to create a Super Intelligent Air Purifier, want every living "under the dome" you and I can breathe freely.

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